How does domestic textile adapt to the international market?
* : * : admin * : 2017-06-28 * : 19
①Internationalization of the domestic market and internalization of the international market.
②The single enterprise competition to the enterprise competition between groups: a supply chain with another supply chain, a logistics distribution system and a logistics distribution system, a group of enterprises to participate in the scale of more powerful, higher operating efficiency, operation cost is low, the stronger the competitiveness of enterprises.
③Competition from productive capacity into production capacity and competition on circulation capacity. The development of an enterprise depends not only on how many marketable products can be produced, but also on how much goods can be sold smoothly. Circulation has become the leading force of economic operation, competition for sales terminals and creating customer value competition will become very fierce competition.
④From the product competition to the brand competition, enterprises from creating tangible assets to create intangible assets, and intangible assets, brand sales, licensing, franchising and other commercial development investment for the purpose of commercial operation, to maximize the value of the brand, promote competition to the advanced form from lower forms.
⑤Competition from the mere pursuit of market share turns to competition in the market's ability to respond quickly. The development of modern high-tech, the convergence of the global market economy system, the unified world trade organization "rules of the game", so that the technology transfer cycle is becoming shorter and shorter, and more and more commodity replacement. At the same time, with the improvement of consumption level, the consumption preference is more and more personalized and diversified and multi-level, enterprise life cycle increasingly depends on the requirements of the market sensitivity, depending on the market demand with rapid response capabilities.
⑥From the price war, advertising war, single situation for steering technology content and added value of the products of the high level of competition. Such as: personalized products for quality and good service to create value chains.
⑦The investment of money from competition to the human capital to gain competition.
⑧The efficiency of enterprise competition to the administrative efficiency of government competition. As long as these laws of competition are met, our textile industry will be able to develop rapidly, effectively and in a healthy way.